Rubi Noire, a sunglasses brand that brings you a new perspective.
We believe that sunglasses are the ultimate accessory, completing your outfit. Bringing you a sense of self confidence and boldness to take on any day and night.
Looking beyond the vision of style and taking a closer look at how sunglasses make you feel, Rubi Noire is a brand committed to providing quality products and confidence at affordable prices that last throughout the season.
Rubi Noire's collections are hand selected by our CEO Liyah Mai Leoni, to ensure our sunglasses are devoted to the latest trends that compliment your face, style and emotions.
Our sunglasses are then reviewed by a panel of consumer peers; not only for functionality and durability but heavily focusing on the feelings and emotions sunglasses stimulate.
" I believe behind every pair of shades, is a person with a story and connection that goes far beyond the purpose of just a fashion accessory." - Liyah Mai Leoni
In creating Rubi Noire, Liyah wanted to dig deeper into this theory, and asked consumers the question:
"How do sunglasses make you feel?"
Their answers were gathered to create story telling interludes that take us "Behind The Shades".
These short stories evoke the true emotion and core ethos of Rubi Noire.
Marvelous melodies, rhythms, lyrics and instruments create music that makes you feel amazing from head to toe.
Sunglasses are created by elements that when worn make us also feel amazing, confident, bold and protected.
Rubi Noire have combined these "feel good" emotions and named all of our sunglasses after songs throughout the ages